The cheapest way to sell a house
by Housesimple on 2nd July 2018
Estate agents often get a bad reputation. People’s main gripe is with their expensive fees. Typically, an estate agent will take 1.5-2% of the sale price in commission, which can add up significantly.
However, there is an alternative to high-cost, high-effort property selling—it comes in the form of an online estate agent, and they are one of the cheapest ways to sell your home as well as the quickest.
Why is selling your house online so much cheaper? This blog post explains why using an online estate agent is not only cost-efficient but far less hassle than selling your home yourself or through a traditional estate agent.
Why take your home online?
With a massive 95% of people looking for their new property online, you'd be a fool not to capitalise on the vast number of property listing websites which now attract over 10 million buyers and tenants. Both Rightmove and Zoopla are averaging over 180 million searches every month—and using an online estate agent can make sure that they find your home before others, without it costing you a small fortune.
Why use an online estate agent?
You might think that selling your home privately and handling viewings and negotiations without an estate agent might be the cheapest way to sell your home but selling a property can involve plenty of administration and hidden costs. Before you even consider the process, it’s important to ask yourself just what exactly are the costs associated with selling a home?
There are a few things to consider when selling your home cheaply that will impact your sale price and the time it takes to sell. Having a professional to walk you through will not only take a weight off your mind but keep costs low.
What costs are included in HouseSimple’s online estate agent package?
If we sell your house, you pay us £995. If it doesn’t sell, you don’t pay anything. Furthermore, you can rest assured that house valuations are free when you book with HouseSimple.com.
This one-time fee includes the following estate agent services:
- Accurate and industry standard floorplans
According to leading property listing website Zoopla, floorplans are a deal-breaker in the sales process. While images are what initially captures a viewer’s attention, a detailed and well-thought-out floor plan will transform their attention into buying power.
Buyers rely on a property’s floor plan for several reasons, but one of the most important is to scope out the potential to extend the property or alter the room layout to suit their personal needs.
If you fail to include a floor plan on advertisements your prospects will soon request one. Failure to provide a floor plan may cost you a sale, and to have one drawn up at the last minute can be a nasty added cost.
- Professional photography
Although the latest iPhone is lauded for its cutting-edge camera, you can only get so far with a few amateur shots. In fact, professional photography isn’t just about, well photography.
Creating a mise en scène which conveys your home in all its glory, requires craftsmanship, which professionals have been trained in. You may be a dab hand on Instagram but gaining a ‘like’ on your smashed avocado is a lot easier than selling your home.
Research has shown that emotion is the number one trigger for potential buyers, so if you want to show your house can be someone’s first home, say it with your photos. Arranging photography yourself at short notice can be time-consuming and costly; some photographers will charge up to £300 for five shots. Having an online estate agent take care of them for you not only guarantees your adverts will look professional but will save you time and money as you won’t have to hire last minute then redo your entire listing.
Property advertising used to exist only in print. Now in a digital age, property listing websites are the first port of call for most buyers. There is also plenty of other leading sites and networks which get your property seen; however, there is a catch.
While anyone can list something on Gumtree or a regular sales page on Facebook, not any ordinary person can list properties on Rightmove, Zoopla or PrimeLocation. Only registered estate agents can register and advertise on your behalf and get your property in front of thousands of buyers while tailoring your profile for the right audience.
- ‘For Sale’ board
One of the oldest methods of selling a home, signage remains essential for the process of selling your home. While the internet may be the central hub for potential buyers, a signpost will capture members of the public who aren't as likely to be browsing the web all day and acts as a talking point.
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