It might sound cliché to say it, but Brits truly are a nation of animal lovers. According to a BMG poll, 52% of British adults own a pet. From dogs and cats to canaries and guinea pigs, pets are members of the family. Most buyers will take them into consideration while house hunting.
If you're showing pet owners around your home, highlight the things that make your property special for animals. It might not directly increase the value of your home but it could increase interest in your property, resulting in higher offers.
Your home's features
A pre-installed cat flap is a big boost for cat owners, while dog owners will want to hear about how sturdy the fencing is in your garden. Point out any nooks and alcoves in your home; nobody wants to trip over pet accessories and these out-of-the-way spaces are perfect for food bowls, litter trays and bedding. Space under the stairs makes a great den for dogs, while high ceilings offer the perfect opportunity to create multi-level playgrounds for cats.
Your area's highlights
Cat owners who let their pets roam outdoors will want to know what traffic is like in your area. Let them know if there are any dangerous roads nearby and when rush hour is. Dog owners will want to hear about parks, woodland and other places to walk their four-legged friends. If you don't own a pet yourself, do a bit of research on your area's vets so you can tell viewers how many there are and which ones are best. Yelp is the perfect tool for this. Other handy websites to check are Borrow My Doggy, which lists local pet sitters, and Meetup.com, which lists networking groups for local pet owners.
If you're a pet owner yourself there are some steps you can take to make sure your home is attractive to all buyers. Read our blog post on how to sell a home with pets for our expert tips.