According to a recent study, the mid-Welsh county of Powys is one of the top three retirement destinations in the UK. As a county full of quaint villages and rural charm, it has lots to offer older buyers looking for an excellent quality of life.
If you’re a home seller in Powys, it’s a good idea to be prepared for buyers who are approaching retirement or looking to downsize. Here are some must-mention features of Powys that will appeal to older buyers.
The healthy lifestyle
Powys has a landscape of rolling hills and moorland, making it an ideal location for walking, cycling and other outdoor pursuits. An active lifestyle might explain why the life expectancy for pensioners in this area is among the UK top 10, for men and women. What’s more, Powys has a well-equipped healthcare system, with 62.2 healthcare staff provided per thousand people.
The safe environment
Local residents Jeff and Linda love living in Powys because it has "the freshest air, beautiful scenery and walks, plus very low crime rates." Last year Powys had the lowest recorded crime rate in England and Wales. Security and safety are top priorities for pensioners looking for a relaxed lifestyle, so it’s important to highlight these aspects when marketing your home.
The hotspots for foodies
It's a good job Powys has so many walking trails, as the county also has an abundance of enticing eateries. In particular, the small town of Montgomery is home to a number of artisan smokehouses, vineyards and breweries, as well as The Checkers – the town’s Michelin-starred restaurant. This information will appeal to retired buyers who want to enjoy the finer things in life and entertain visitors.
The culture and environment
Powys has a vibrant summer festival schedule featuring events like the the Hay Festival in Hay-on-Wye and the Brecon Jazz Festival. There are also plenty of castles and stately homes to explore, and bird watchers will enjoy scanning the skies for red kites: the unofficial Welsh national bird.
The value for money
House valuation prices in Wales fell by 0.3% last year (compared to the 8.6% rise in England). This means that retirees relocating from England will get more pop for their pension. Compared to Devon – named the UK's number one retirement location – buyers in Powys can expect to pay around 33% less for a detached house and 36% less for a terraced property (on average). Use this value point to your advantage when marketing your property.